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Writer's pictureAriel Colhoun

DAY 12 of '24 DAYS OF GIVING' - Alex and Ani: Jewelry Designed To Connect You

By Ariel Colhoun Passionate about increasing the sphere of influence for women & driving positive change.


"We are CONNECTED with each other through signs, symbols and things that resonate to our core." - Carolyn Rafaelian

Meet Carolyn Rafaelian

Founded in 2004, Alex and Ani is a fast-growing, humanitarian company that takes pride in giving back and spreading positivity worldwide. What started out as a jewelry company with modest beginnings, the brand has transformed into a lifestyle company that cares. Pieces are designed as a reminder for your own personal empowerment and Carolyn Rafaelian, Founder and CEO of Alex and Ani, is no stranger to empowerment. With passion, purpose, and a strong will to make a difference, Rafaelian embodies the concept of when you feel truly passionate about something, you create inner drive.


"There is no reason to not excel at anything you put your mind to," says Rafaelian. In 2017, Rafaelian found herself on the 18th spot of the Forbes list of America's Richest Self-Made Women -- a company worth at least $1.2 billion and owning Rafaelian 80 percent of it. And now in 2019, her company has donated over $50 million to non-profits worldwide!!! Absolutely incredible.


Impactful


Give A Gift That Gives Back

At Alex and Ani every piece of jewelry is thoughtfully designed to connect you. Every bracelet/bangle also comes with a 'meaning card'. The Guardian Angel Embossed Charm represents, "The second you enter this world, you are guided, protected, and held. You always have a guardian angel who has your back, watches over you, and delivers you messages, signs, and symbols. Wear this ALEX AND ANI Embossed Print Guardian Angel Expandable Wire Bangle in Shiny Silver Finish and be open to the opportunities and support that surround you." And this universe of good vibes encourages fans of the brand to collect them all.



"They don't really sell jewelry," says Brent Cleaveland, executive director of the Fashion Jewelry & Accessories Trade Association. "They sell positive energy. The bracelet is just a vehicle."


This holiday season, give a gift that gives back. Visit AlexandAni.com



All posts are intended strictly for educational purposes. It is not intended to make any representations or warranties about the outcome of any products/service.

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